Sous Les Jupons • The Rosé Wine

could be translated as « under the petticoats ». For winelovers, « jupon » means the bottom of the bottle which takes the shape of a lady’s petticoat. Thus the desire to create an elegant bottle reminder of a lady’s dress. This feminity is revealed in both the look and the taste of this silky yet nervous wine.

will bring a sensual experience to enjoy and share.

Why  Sous les Jupons  ?

In the old days, in the parisian brasseries and troquets the wine consumption was not paid by the glass or the bottle but « à la ficelle » meaning by the string.

The innkeeper would measure the number of centimeters the client had drunk with the string that was stretched along the bottle.

When the wine level was at the punt, the innkeeper would say : « Tu es sous le jupon! » ( i.e. you are under the punt) The client would most probably answer : « Remets-moi la petite sœur » (i.e. Bring me the little sister then) which equates to ordering another bottle and spend another great moment with his friends.